Backbone welcomes AdProfit as new client

2012-04-20: AdProfit has decided to use Backbone4Media as a platform for CRM and Order Management integrated with their adserver Adtech IQ.

AdProfit is a fast growing company in Scandinavia that gives you the opportunity to reach the right audience when it comes to digital business and premium advertizing. Through technical products we can offer you a direct communication towards the person you want to reach on over 50 business- and financial-sites.

"By implementing Backbone4Media we're hoping to extend our margins with streamlining our processes and giving our sales a tool that helps them meet our clients need in the best possible way. We’ll also get better control of our inventory hence better sellout rate at maximum prize. Backbone4Media also giving us a scalable platform ready to support our growth in the Scandinavian market."

Louise Eriksson, CEO AdProfit

More Information

Johan Liljelund
CEO, Backbone Consulting AB
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